Gold Grabber

Dutch brand support agency Hadimassa creates super rad brand activation events for their clients.

For shopping centres Hilvertshof (Hilversum), Gelderlandplein (Amsterdam) and Barones (Breda) they came up with the Gold Grabber campaign.
A big shiny led machine in the middle of a shopping centre which gives visitors a chance to win awesome prizes. All prices are from participating stores of the shopping centres.

We provided all online content containing teasers, social video’s and after movies for several Gold Grabber campaigns.